La Collection Memento N°2 focuses heavily on denim and was inspired by the 1986 Paris runway debut of KENZO Jeans. But a more esoteric theme is "Icons", the KENZO motifs are all featured heavily in the project, alongside Britney Spears.
I was approached by Kenzo to create an animation showing the exploration of the mobile app, with a human hand displaying the "Bamboo Tiger" pattern. I also had to create a still image for the web version of the app. The animation was used to promote the app through Kenzo's Instagram story and the still version on Kenzo.com homepage.